Insights, Tutorials & Best Practices

Link Building

Backlink guarantees, decoded: what "permanent", "replacement", and "refund" actually promise

Every link listing sells a guarantee — permanent, lifetime replacement, money-back. Here's what each one really obligates, the fine print that voids it, and how to collect when a paid link drops.

Andrei

Jun 03, 2026 • 8 min

Link Building

How to vet a link seller (and spot the ones who won't keep your links alive)

Every lost paid backlink traces back to a seller you trusted. How to vet a link vendor before you pay, the red flags to walk from, and how to build your own record of who actually keeps links live.

Andrei

Jun 03, 2026 • 8 min

Link Building

Backlink recovery email templates (to restore, replace, or refund a paid link)

A paid link dropped and now you have to email the seller. The templates that get a link restored, replaced, or refunded — and the tone, timing, and evidence that decide which one you get.

Andrei

Jun 03, 2026 • 8 min

Link Building

How long do paid backlinks last?

Bought a backlink and assumed it stays forever? It does not. What sets a paid link lifespan, what the decay data says, and how to know the day one dies.

Andrei

Jun 02, 2026 • 7 min

Link Building

How to recover a lost paid backlink (or get a refund)

A paid backlink vanished before its term? Here is the buyer-side playbook to get it restored, get a refund, and track which sellers actually honor their word.

Andrei

Jun 02, 2026 • 10 min

SEO Strategies

Semrush backlink audit: what it checks, and how to run one without Semrush

Semrush's Backlink Audit gives every referring domain a toxicity score and a one-click disavow file. Useful — but it's a paid, point-in-time cleanup. Here's what it checks, how to run the same audit free with Google Search Console, and the ongoing job an audit doesn't cover.

Andrei

Jun 01, 2026 • 9 min

SEO Strategies

State of AI crawler blocking 2026: we checked 123 sites' robots.txt

We ran 123 well-known sites' robots.txt through our own matcher. The headline isn't a single number — it's the split: news publishers block AI crawlers at 90%, developer sites at 0%.

Andrei

May 31, 2026 • 5 min

Technical SEO

Redirect chains explained: what they are, why they hurt SEO, and how to fix them

Redirect chains rarely break anything loudly — they waste crawl budget, slow every load, and stall indexing. What 301/302/307/308 mean, the real harm, and how to collapse a chain to one hop.

Andrei

May 29, 2026 • 12 min

Link Building

Dofollow vs nofollow links: what they are and when each matters

A nofollow link won't pass ranking credit like a regular link does, but calling it worthless is wrong. What dofollow, nofollow, sponsored, and ugc do, and how to check any link in seconds.

Andrei

May 29, 2026 • 10 min